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Editors' Choice: The Deco W7200 will cover your whole house with fast speeds for under $170.

Streamline your smart home routines with these Alexa-enabled devices.

Article URL: https://www.jpost.com/diaspora/article-830278

Comments URL: https://news.ycombinator.com/item?id=42216627

Points: 1

# Comments: 0

I will get to the marketing part, but first we needed an actual good product. Else marketing won’t work.

Here’s the 4 step approach we followed for building something people wanted:

We started by validating our idea before building anything at all.

Once we got a green check on that, we built an MVP fast.

Then we launched the MVP, got our initial users through content marketing which validated the project further.

At this point we built the full product.

Going to market is a lot easier when you know you have a validated product.

Our first marketing move was to launch on Product Hunt.

We had heard some skepticism around Product Hunt launches so we didn’t expect much but here’s what happened:

Before launching we had 0 paying subscribers.

On the evening of our launch day we got our first paying subscriber.

One week later we had 20.

Definitely a success.

What we did to maximize our launch:

We were very active on X on the launch day, posting a lot of content and keeping people updated on how the launch was going.

That led to a lot of momentum actually. People became invested in our launch.

We also posted on Reddit, but much less so.

After the launch we experienced a dip, which was to be expected. But we worked our way through it.

The next steps were clear for us:

Talk to users and improve our product

Keep up the momentum we built from content marketing

Find a better long term marketing source (we’re focusing on SEO now)

We have now hit 50 paying subscribers and growth is looking really good.

That’s how we took our project from 0 to our first paying subscribers.

I hope I was able to provide some insight on how that journey might play out. Happy to provide more input in the comments.

Comments URL: https://news.ycombinator.com/item?id=42216617

Points: 1

# Comments: 0

Article URL: https://www.phoronix.com/news/Bcachefs-Uncertain-Kernel-Issue

Comments URL: https://news.ycombinator.com/item?id=42216615

Points: 1

# Comments: 0

The luxury French pot typically costs $275 to $350 and makes a magnificent gift for a budding chef.

With three torque settings and 12 extra bits, the Worx 4V Cordless Screwdriver​ has officially reached its lowest price of the year.

Article URL: https://injuly.in/blog/announcing-jam/index.html

Comments URL: https://news.ycombinator.com/item?id=42216605

Points: 1

# Comments: 0

Article URL: https://www.youtube.com/watch?v=nST5BggdfUs

Comments URL: https://news.ycombinator.com/item?id=42216603

Points: 1

# Comments: 0

Article URL: https://better.game/

Comments URL: https://news.ycombinator.com/item?id=42216593

Points: 1

# Comments: 1

Surprise, surprise...

Article URL: https://tidyfirst.substack.com/p/learning-in-the-forest

Comments URL: https://news.ycombinator.com/item?id=42216585

Points: 1

# Comments: 0

Article URL: https://arstechnica.com/science/2024/11/how-sound-aids-in-preserving-frescoes-in-us-capitol-building/

Comments URL: https://news.ycombinator.com/item?id=42216582

Points: 1

# Comments: 0

Article URL: https://www.youtube.com/watch?v=re1RKgaVhdw

Comments URL: https://news.ycombinator.com/item?id=42216580

Points: 1

# Comments: 0

Article URL: https://arxiv.org/abs/2402.03031

Comments URL: https://news.ycombinator.com/item?id=42216579

Points: 1

# Comments: 0

Article URL: https://jalopnik.com/cybertruck-values-have-cratered-and-are-still-dropping-1851705257

Comments URL: https://news.ycombinator.com/item?id=42216566

Points: 1

# Comments: 0

Article URL: https://publichealthpolicyjournal.com/a-systematic-review-of-autopsy-findings-in-deaths-after-covid-19-vaccination/

Comments URL: https://news.ycombinator.com/item?id=42216557

Points: 1

# Comments: 0

Don't settle for the single controller that comes with an Xbox console. Score an extra for those co-op game nights.

Article URL: https://sixcolors.com/offsite/2024/11/the-app-store-era-must-end-and-the-mac-is-the-model/

Comments URL: https://news.ycombinator.com/item?id=42216545

Points: 2

# Comments: 0